Honda Motor Company

Honda Motor Co., Ltd., commonly known as Honda, is a renowned Japanese multinational conglomerate and one of the most influential names in the global automotive and powersports industry. Headquartered in Minato, Tokyo, Honda was founded in October 1946 by Soichiro Honda and has since grown into a technological powerhouse with a diverse portfolio.

Since 1959, Honda has held the distinction of being the world’s largest motorcycle manufacturer, having produced over 500 million units as of May 2025. It also leads globally in internal combustion engine production, manufacturing more than 14 million engines annually.

By 2001, Honda had become Japan’s second-largest automobile manufacturer, and by 2015, it ranked as the eighth-largest automaker in the world.

With a firm commitment to innovation, Honda invested approximately 5.7% of its revenues (US$6.8 billion) into research and development in 2013. That same year, it became the first Japanese automaker to achieve net exporter status in the United States.

Honda’s global reach and forward-thinking ethos continue to drive its reputation as a leader in engineering excellence and sustainable mobility solutions.

Honda Motor Company History

1937

Soichiro Honda founded Tōkai Seiki (Eastern Sea Precision Machine Company) to produce piston rings.

1941

After studying Toyota's quality control methods, Tōkai Seiki began mass-producing piston rings for Toyota.

1944

A U.S. B-29 bombing raid destroyed Tōkai Seiki’s Yamashita plant during World War II.

1945

The Itawa plant was destroyed in the Mikawa earthquake. Soichiro Honda sold the remains of Tōkai Seiki to Toyota for ¥450,000.

1946

Soichiro Honda established the Honda Technical Research Institute in a 16 m² shack with 12 workers to build motorized bicycles using surplus war engines.

1947

Honda began producing its own engine copies after running out of Tohatsu engines. This resulted in the Honda A-Type, nicknamed “Bata Bata.”

1949

The Honda Technical Research Institute was dissolved for ¥1,000,000, which was used to incorporate Honda Motor Co., Ltd. In the same year, Honda began mass production of motorcycles in Japan in 1949 with the release of its first major motorcycle model, the Dream D-Type.

1960

As a relatively small manufacturer, Honda entered the U.S. motorcycle market. The company partnered with Grey Advertising, creating an innovative marketing campaign, using the slogan "You meet the nicest people on a Honda.", countering negative biker stereotypes and positioning motorcycles as mainstream products.

1961

Honda won its first Grand Prix races and World Championships in the 125 cc and 250 cc motorcycle categories.

1963

Entered automotive manufacturing with the T360 mini pick-up truck in August 1963. In October 1963, Honda introduced its second production car, the S500 sports car.

1964

Became the world's largest motorcycle manufacturer. In the same year, Honda entered Formula One for the first time.

1965

Achieved their first Formula One victory at the Mexican Grand Prix.

1969

The Honda 1300, a four-door air-cooled, four-cylinder sedan, was introduced, Honda's first four-door car, not the Accord

1980

Honda pushed technological innovation by offering anti-lock brakes, speed-sensitive power steering, and multi-port fuel injection, first as options, then as standard features.

1982

Reached its peak motorcycle production, manufacturing nearly three million units annually.

1986

Launched the Acura brand in the U.S. to enter the luxury vehicle market.

1991

The Honda NSX supercar debuted, featuring an aluminum monocoque and a V6 with variable valve timing.

1992

Shoichiro Irimajiri resigned due to health issues. Honda exited Formula One racing and began shifting focus toward market-driven development and environmentally friendly initiatives.

1997

Honda introduced the all-electric EV Plus in response to California’s CARB zero-emissions vehicle mandate. It was the first battery electric vehicle from a major automaker to use non–lead-acid batteries.

1998

Introduced the Civic GX, a factory-modified version of the Civic LX designed to run exclusively on compressed natural gas (CNG). It was the only purpose-built natural gas vehicle commercially available in parts of the U.S.

1999

Released its first hybrid electric vehicle, the Insight, in North America, the first hybrid sold in the U.S.

2000

Won their first championship title in the Super GT Series.

2006

Honda Aircraft Company was established to manufacture and sell the HondaJet.

2013

The Honda Accord Plug-in Hybrid was introduced with an all-electric range of 13 miles (21 km)..

2017

India surpassed other nations to become Honda’s largest motorcycle market. The company also captured a dominant 59% market share in India’s scooter segment.

2019

Honda became the first U.S. automaker to suspend factory production due to COVID-19. In September 2020, Honda and General Motors announced a North American alliance for shared vehicle platforms and R&D collaboration.

2021

Declared plans to be the first automaker to sell a car with Level 3 self-driving technology.

2022

Honda and Sony agreed to form a joint venture to develop electric vehicles, with Sony providing technology and Honda handling manufacturing.

2023

Honda and GM announced a plan to produce hydrogen fuel cell-powered vehicles and machinery on February 2. On March 15, Honda recalled 500,000 vehicles in the U.S. and Canada due to faulty seat belts in models like the CR-V, Accord, Odyssey, Insight, and Acura RDX. The company also issued a global recall of 4.5 million vehicles, including 2.54 million in the U.S., over persistent fuel pump failures.

2024

Honda officially announced a memorandum of understanding (MOU) had been signed to pursue a merger with fellow Japanese automaker Nissan, aiming to become the world’s third-largest auto company by sales.

2025

Honda and Nissan jointly announced that their boards had voted to end merger discussions in February 2025.

Most Popular Honda Models of All Time

Honda Civic

Known for its reliability, sporty design, fuel efficiency, and value, the Civic has been a top seller in both sedan and hatchback forms. The 10th-gen (2016–2021) brought bold styling and turbocharged engines, while the 11th-gen (2022–present) refined the design and added tech upgrades.

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Honda Accord

A go-to midsize sedan for families and commuters, the Accord blends comfort, space, and performance. The 10th-gen (2018–2022) stood out with turbo engines and sleek fastback styling, and the 11th-gen (2023–present) added a more upscale design with hybrid emphasis.

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Honda CR-V

Honda’s compact SUV has consistently ranked as one of the best-selling vehicles in the U.S. for years. The CR-V offers excellent practicality, strong resale value, and a smooth ride. The 2017–2022 model years were especially popular, and the 2023 redesign brought more tech and a refined hybrid option.

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Honda HR-V

A subcompact SUV aimed at younger buyers or city dwellers, the HR-V became popular due to its affordability and clever interior. The 2023 redesign gave it a more mature look and improved driving dynamics.

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Honda Pilot

This 3-row SUV has been a family favorite for years. It offers minivan-like space with SUV styling. The 2016–2022 generation was known for comfort and V6 power, while the 2023 update brought a rugged TrailSport trim and stronger design.

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Honda Odyssey

Despite the shrinking minivan market, the Odyssey has remained a leader thanks to its family-friendly features like Magic Slide seats and a built-in vacuum (on earlier trims), plus solid driving dynamics. The 2018–2024 version was especially well-received by families.

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Honda Ridgeline

Ridgeline’s unique unibody pickup truck appealed to buyers looking for a comfortable, practical alternative to traditional trucks. The 2017–2023 models offered SUV-like comfort with a usable bed and smart features like the in-bed trunk.

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Honda Insight

A hybrid sedan that looked and felt more premium than the Civic it was based on. It was praised for its high fuel economy and a refined driving experience, offering an alternative to the Toyota Prius.

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Honda Clarity

The Clarity lineup (plug-in hybrid, electric, and hydrogen fuel cell variants) showed Honda’s innovation in alternative energy. The plug-in hybrid was the most widely available and offered great range and comfort.

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Honda Passport

Reintroduced in 2019, the Passport filled the gap between the CR-V and Pilot. With a rugged look, V6 power, and off-road-ready trims like the TrailSport, it appealed to adventure-focused buyers who wanted space and capability without going full-size.

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Most Unpopular Honda Cars

Honda Crosstour

Though just outside the 10-year window, the Crosstour’s poor reputation lingered. It was criticized for its awkward hatchback shape and lack of practicality. Sales remained consistently low until Honda pulled the plug.

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Honda CR-Z

A sporty-looking hybrid that disappointed on performance and fuel economy. It tried to combine sportiness and eco-friendliness but succeeded at neither. It was also impractical with only two seats and limited cargo space.

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Honda Fit

While beloved for its space efficiency, the Fit struggled in the later years due to shifting consumer preferences toward crossovers. It was discontinued in the U.S. due to declining sales, even though it remained popular in global markets.

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Honda Accord Crosstour

It's a strange mix of wagon, SUV, and sedan characteristics that confused buyers. It never resonated with the core sedan or SUV audience and was often seen as a compromise vehicle with no clear purpose.

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Honda Element

Though discontinued before 2015, the Element's legacy of odd design and poor sales lingered. Discussions about its potential revival often highlight its niche appeal, dog lovers and van lifers loved it, but most buyers didn’t.

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Honda Prelude

Although discontinued before 2015, Honda’s attempt to revive sporty coupes failed to produce a successor for the Prelude, leaving a gap that disappointed enthusiasts. The absence of a modern sporty coupe in Honda’s lineup is often lamented.

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Honda Jazz

Known as the Fit in North America, the Jazz never caught on here as a distinct model. Confusing branding and a lack of aggressive marketing hurt its U.S. appeal, leading Honda to pull it from the market.

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Honda FR-V

A quirky 6-seat compact MPV sold mainly in Europe and Japan, its odd styling and cramped middle row made it unpopular. It never reached the U.S. and had little global traction.

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Honda S660

This tiny Kei sports car is loved in Japan but unknown elsewhere. Its extremely small size and low power didn’t appeal to international markets, limiting its popularity globally.

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Honda CR-V Hybrid

Early hybrid CR-V models suffered from higher prices and less fuel savings compared to competitors. Consumers often preferred the traditional gasoline CR-V or other hybrid SUVs with better fuel economy and tech.

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